Lane Sarasohn - Sample Writings

LUCKY O ICE CREAM

Written for "Not Necessarily the News"
(Moffitt-Lee Productions, HBO)

(COMMERCIAL PARODY)

UP ON: FEMALE CAST MEMBER IN A KITCHEN, LOOKING THROUGH A CABINET FILLED WITH DRY FOOD - CANS AND CEREAL BOXES

JINGLE SINGERS (VO)
How does it get so cold,
Just sitting on the shelf...?
SHE TAKES A BOX OF LUCKY O ICE CREAM FROM THE CABINET
Lucky O self-cooling ice cream -
It cools itself.
CUT TO: CLOSE UP OF ICE CREAM BEING SCOOPED FROM BOX INTO DESSERT DISHES
ANNOUNCER VO
Mm-mmmmm, Lucky O self-cooling ice
cream! No milk, no cream, no sugar, no
natural ingredients whatsoever.Just one
hundred per cent di-glicerides and freon.
CUT TO: MOM SERVING HUBBY AND CHILD DISHES OF LUCKY O ICE CREAM
JINGLE SINGERS (VO)
That's how it gets so cold
Just sittin' on the shelf.
CUT TO: PRODUCT SHOT OF LUCKY O ICE CREAM
JINGLE SINGERS (VO - CONT'D))
Lucky O self-cooling ice cream -
It cools itself.
MATTE: (FLASHING) NEVER MELTS
OUT.